Lily Ansell of the Butler Farm Show will share how the organization navigated the intense media spotlight following the Donald Trump rally held on its grounds. As the primary spokesperson during this time, Lily became a key voice for the farm show—appearing in news broadcasts, newspaper articles, and public forums to represent the organization with clarity, professionalism, and poise. She will walk attendees through the strategies used to manage media inquiries, shape public messaging, and maintain the integrity of the farm show’s mission during a period of heightened attention. Beyond crisis response, the seminar will also highlight how the Butler Farm Show has embraced media as a tool for positive storytelling—showcasing agriculture, community, and youth through both traditional and digital platforms. By embracing media as a tool for connection to your community rather than conflict, fair organizers can turn difficult moments into opportunities to reaffirm their values, strengthen community trust, and showcase the heart of their mission. Attendees will leave with practical insights into media relations, reputation management, and how to turn challenging moments into opportunities for growth and visibility.